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I signed a contract on Friday. Small one. But still. Today is Monday and I'm staring at a list of 47 things I can't start. While the milestone gave me a great boost for 48 hours, no one warned me that after that, it wouldn't necessarily create momentum but instead it would create more pressure to figure out what's next and how to keep the momentum going. This week also has a podcast recording, a goodbye dinner with my old Vestas team, and Roskilde festival. The old world and

My marketing hot take this week. You can spend millions on brand campaigns. Or you can let one leader say what they actually think, consistently, in their own voice. Most companies choose the campaigns. The second option is free, and almost nobody does it properly. This week's edition of my marketing newsletter The Real Brief goes deeper on why I believe the most underrated marketing tool in any company is a leader who actually speaks in public and why many company refuse to

I left corporate two weeks ago. Since then, my DMs have been busy. People I don't know, people I haven't spoken to in years, people who follow me online and decided to say hello. They're all at their own crossroad, wondering what's next for them, and curious what it actually looks like to leave and start your own thing. So I wrote down the honest two week version. What it actually feels like, what surprised me, and what I'm nervous about. First issue of Anyway, the long way r